Native Sage Intacct and Salesforce Integration for SaaS Companies

By - February 10, 2021

The software as a service (SaaS) market continues to grow as more and more businesses are shifting away from their on-premise software of the past to the innovative SaaS solutions of the future. In the wake of this increased demand, your SaaS organization can operate more efficiently by optimizing the way it uses Sage Intacct, the top cloud-based financial management solution, and Salesforce, a leading cloud-based CRM.

The native integration between Intacct and Salesforce CPQ (Configure, Price, Quote), a sales tool that delivers exact pricing according to particular product configuration details, allows data to be shared between both systems in real-time. Your sales and finance teams can collaborate easily by accessing up-to-date details from quotes and contracts. Integration improves accuracy for billing and enhances customer service as well.

Automation and Outstanding Metrics

Integrating Intacct and Salesforce CPQ makes full automation of the quote-to-cash process possible. The automation starts with the creation of a quote in Salesforce, which turns into an order. The order is synchronized into Intacct and an invoice is created. Once that invoice is paid, it gets converted into cash. This automation can give your company more time to focus on strategic analysis, providing executive teams with more data that can in turn be used to make better business decisions.

Intacct’s SaaS metric dashboards give you easy access to all the numbers you need to see. For example, after your quote-to-cash process starts in Salesforce and the information is synced into Intacct, you can use it to calculate your DSO (Days Sales Outstanding). When companies take advantage of this integration, they often see a decrease in DSO of up to 30 percent. Faster collections mean greater available cash flow.

Enhancing the revenue recognition process

The integration between Salesforce CPQ and Intacct can help your company with ASC 606 compliance and with optimizing the revenue recognition process. Increased automation means quote-to-cash processing time can be reduced by more than half, and that monthly closes can be cut by as much as 79 percent. Plus, your company can grow up to 400 percent without the need for additional employees on your finance team.

With quarterly releases that add new features and functionality to the system, Intacct is committed to meeting the needs of the industry. Updates in response to new legislation and changes to ASC 606 requirements are quickly incorporated into Intacct so that your company is always up-to-date.

One SaaS company decided to make the switch to Intacct so they could link their accounting system to Salesforce. With the integration, the company is now able to track ASC 606 revenue recognition, which they had not been tracking previously. In addition, their sales team now has access to key financial details, such as when customers make payments on accounts.

How It Works

Salesforce and Intacct have a very strong relationship and developed full-on integration without the need for middleware. While you do have to purchase a subscription to the connector, developers don’t need to be involved to set everything up correctly. With configuration and mapping versus coding and scripting, the integration is seamless. Even your company’s custom fields from both Salesforce and Intacct can be mapped. Once the mapping has been completed, data syncing can begin.

To fully automate, your company must have Salesforce CPQ. Companies that don’t have CPQ, however, can benefit from partial automation by bringing their order data from Salesforce into Intacct.

Want to find out more about how your SaaS company can operate more effectively by integrating Salesforce and Intacct? Schedule a call with one of the experts at RSM today.

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