The Universal Analytics version of Google Analytics is going away on July 1st, 2023. If you haven’t already upgraded to Google Analytics 4, you’re at risk of losing important data about how customers and clients use your site. In this video, we explore some key differences between the versions of Google Analytics, some new features available in Google Analytics 4, and some good reasons to upgrade as soon as possible.
If you need some help upgrading to Google Analytics 4, we would love to work with you. Just fill out this form to get in touch with us.
For more information on upgrading to Google Analytics 4, check out our blog here.