All Roads Lead to San Francisco: Why Dreamforce 2025 Should Be on Your Radar

By - May 20, 2025

Dust off your trail badges and start stretching your networking muscles — because Salesforce Dreamforce 2025 is back, and it’s bigger, bolder, and more brilliant than ever. 

Whether you’re a seasoned Salesforce pro or just dipping your toes into the CRM cosmos, this is the moment where innovation meets inspiration — and yes, a little bit of fun, too (okay, a lot). 

Mark Your Calendar: When, Where, and How to Join the Action 

Salesforce’s flagship event, Dreamforce, returns this fall—and 2025 promises to be one of its most impactful years yet. Whether you’re a long-time Trailblazer or attending for the first time, this is the gathering where innovation, strategy, and community converge. 

As the digital landscape continues to evolve at record pace, Dreamforce remains a key moment for leaders, practitioners, and changemakers to connect and shape what’s next. You can register here 

Dates: October 14–16, 2025
Location: Moscone Center, San Francisco, CA 

Pricing at a Glance: Plan Your Trip to the Cloud 

Registration is now open, and early commitment is encouraged—Dreamforce consistently sells out.

Here’s the current pricing breakdown: 

  • Launch Special: $999, save $1,300 (until May 29, 2025)
  • Early Bird: $1,499, save $800
  • Last Chance: $1,899, save $400
  • Full Conference Pass: $2,299 
  • Discounted Rates for Nonprofit, Education & Public Sector Rate:  $299
    • No code needed. Price automatically applied based on industry selection. While supplies last, full-time employees of registered nonprofit organizations, for-profit or private K-12 schools/districts/networks, and for-profit or private higher education institutions are eligible to receive one (1) Dreamforce 2025 Full Conference Pass for $299 USD. 

Passes include access to keynotes, breakout sessions, the Campground expo, and networking events.

Salesforce Dreamforce 2025 - Register by May 29

Why Attend in 2025 

As organizations double down on digital transformation, Dreamforce 2025 is more than a conference—it’s a strategic investment. Here’s why this year’s event is timely: 

  • AI, data, and CRM are converging to drive more personalized and intelligent experiences 
  • Salesforce’s platform continues to expand its capabilities across industries and use cases, including Agentforce, Revenue Cloud (RCA), and so much more  
  • Peer organizations are sharing real-world solutions to complex, evolving challenges
  • Technology partners and product leaders are unveiling new innovations and best practices

If your role involves shaping strategy, scaling systems, or reimagining the customer experience, this event belongs on your calendar. 

Here’s a snapshot of who typically attends (and who will get the most out of Dreamforce 2025):

  • Executive leaders driving digital transformation, innovation, and customer-centric strategy — including titles like CFO, CIO, CTO, VP of Strategy, or VP of Customer Experience
  • Salesforce architects, developers, and admins who are deep in the platform and looking to level up — such as Salesforce Admin, Technical Architect, Solution Engineer, Platform Developer, or CRM Manager
  • Marketing, analytics, and operations professionals looking to unlock data-driven decision making and automation — including Marketing Operations Manager, Digital Analyst, Director of Revenue Operations, or Head of Demand Generation
  • Nonprofit and public sector leaders harnessing technology to expand their mission and impact — like Executive Director, Program Officer, Chief Technology Officer (Public Sector), or CRM Strategist (Nonprofit)

Where We Fit In: How We’re Helping Shape the Conversation 

As the 5th largest consulting firm in North America, RSM is proud to be part of the Salesforce ecosystem since 2009, bringing a depth of industry expertise, platform knowledge, and innovation to the table. 

If you’re attending, I’d love to connect on LinkedIn or contact my team to discuss how Salesforce can benefit your business. More details to come on our event at Dreamforce — stay tuned! 

Bryan Boroughf is a director within RSM’s Strategic Business Alliances COE, where he leads Salesforce-focused initiatives that drive client success and innovation. With over 20 years of experience in professional services and more than a decade as a Salesforce consulting partner, Bryan brings deep expertise in CRM strategy, customer experience, and digital transformation. His industry background spans high tech, manufacturing, business services, and nonprofits. A proud member of the Salesforce MVP Hall of Fame, Bryan holds multiple Salesforce certifications and is passionate about helping clients unlock value through scalable, integrated solutions. He holds an MBA from UCLA Anderson and a BS in Economics from DePaul University.

Contact our team to learn more!

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